Privacy Policy

Last updated: August 8, 2026

1. Introduction

This Privacy Policy describes how PersonalityInsights, LLC ("we", "us", "our"), the operator of mind-tests.com (the "Website"), collects, uses, stores, and protects your personal information when you access or use our Website, related services, and any associated digital offerings (collectively, the "Services"). By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree, please do not use our Services.

2. Identity and Contact Details of the Data Controller

The data controller responsible for personal information processed in connection with the Services is:

PersonalityInsights, LLC
131 Continental Dr Suite 305, Newark, DE 19713, USA
Email: support@mind-tests.com

3. Information We Collect

  • Information you provide: When you create an account, contact us, participate in assessments, or make a purchase, we collect information such as your name, email address, billing-related contact details, and any other information you choose to provide.
  • Assessment data: Your responses to personality tests, surveys, and other tools are collected and stored for the purpose of providing results and improving our Services.
  • Technical data: We automatically collect information about your device, browser, IP address, approximate location (for example city or country), and usage patterns through cookies and similar technologies.
  • Payment information: Payments are processed by third-party payment processors such as Stripe and, where offered, PayPal. We do not collect or store full payment card numbers or CVV codes on our servers. Those processors collect and store payment credentials under their own privacy notices. We may receive limited transaction metadata (for example last four digits, card brand, billing country, payment status, and transaction identifiers) needed to fulfill orders, prevent fraud, and provide support.
  • Cookies and similar technologies: We use cookies, pixels, and similar technologies as described in Section 7.

4. How We Use Your Information

  • To provide, maintain, and improve our Services, including delivering assessment results and customer support.
  • To process transactions and send you related information, including confirmations and invoices.
  • To communicate with you about updates, offers, and important notices, where permitted by law or with your consent.
  • To analyze usage and trends to improve the Website and develop new features.
  • To measure and, where permitted, deliver advertising and marketing that may be relevant to you, including through advertising and analytics partners.
  • To ensure the security and integrity of our Website and Services.
  • To comply with legal obligations and enforce our Terms and Conditions.

5. Legal Bases for Processing

Where required by applicable law (including the GDPR), we process your personal information based on the following legal grounds: (a) your consent; (b) the performance of a contract with you; (c) compliance with legal obligations; and (d) our legitimate interests in operating, securing, and improving our Services, marketing our offerings, and preventing fraud, provided these do not override your rights and freedoms.

6. Sharing and Disclosure of Information

  • We do not sell your personal information for money. We may "share" or disclose certain identifiers and device information with advertising and analytics partners for cross-context behavioral advertising as described in this Privacy Policy and our California section, subject to your opt-out rights.
  • We may share your information with trusted service providers who assist us in operating the Website, processing payments (including Stripe and PayPal), delivering emails, providing customer support, recovering failed payments, storing data, or analyzing usage. These providers are contractually obligated to protect your information and use it only for the purposes specified by us.
  • We may share device identifiers, cookie identifiers, and usage information with advertising networks, analytics providers, and social media platforms (for example Google and Meta) to measure campaign performance and deliver ads.
  • We may disclose your information if required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of PersonalityInsights, LLC, our users, or others.
  • In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction, subject to the terms of this Privacy Policy.
  • We may disclose information as requested or consented to by you.

7. Cookies and Similar Technologies

We and our partners may use essential cookies (required for the Services to function), preference cookies (to remember settings), analytics cookies (to understand how the Services are used), and marketing cookies (to deliver and measure advertising). You can change cookie settings in your browser. Blocking some cookies may affect functionality. For more information, see https://www.allaboutcookies.org/. You may also opt out of certain interest-based advertising via https://www.aboutads.info/choices and, where available, use Google Ads Settings, the Google Analytics Opt-out Browser Add-on, and Meta/Facebook ad preferences. Where we recognize a Global Privacy Control (GPC) or similar opt-out preference signal, we will honor it as required by applicable law.

8. International Data Transfers

Your information may be transferred to and processed in countries outside your country of residence, including the United States and other countries where we or our service providers operate, and where data protection laws may differ. Where we transfer personal information from the European Economic Area, United Kingdom, or Switzerland to a country that has not been recognized as providing an adequate level of protection, we use appropriate safeguards required by applicable law, which may include the European Commission's Standard Contractual Clauses (and, where applicable, the UK International Data Transfer Addendum) and additional technical and organizational measures.

9. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. We determine retention using criteria such as: (a) whether you have an active account, subscription, or open support request; (b) legal or accounting obligations (for example transaction records); and (c) litigation, investigation, or security needs. Assessment data may be retained in anonymized or aggregated form for research and statistical purposes. If you do not have an active subscription and your account remains inactive for an extended period, we may close the account and delete or de-identify associated personal information, subject to legal retention requirements.

10. Your Rights

  • Access: You have the right to request access to the personal information we hold about you, and, where applicable, categories of sources, purposes, and disclosures.
  • Correction: You may request correction of inaccurate or incomplete information.
  • Deletion: You may request deletion of your personal information, subject to certain legal exceptions.
  • Objection and Restriction: You may object to or request restriction of certain processing activities.
  • Data Portability: You may request a copy of your data in a structured, commonly used, and machine-readable format.
  • Withdraw Consent: Where processing is based on your consent, you may withdraw it at any time.
  • Opt-Out of Sale/Sharing and Targeted Advertising: Depending on your location, you may opt out of the sale or sharing of personal information and of targeted advertising, including by contacting us or by enabling a recognized opt-out preference signal such as GPC.
  • Marketing preferences: You can unsubscribe from marketing emails by using the unsubscribe link in those messages. We may still send non-marketing service messages.
  • Complaints: You may lodge a complaint with a data protection supervisory authority. EU/EEA residents can find authority contact details via the European Data Protection Board: https://edpb.europa.eu/about-edpb/about-edpb/members_en.

To exercise your rights, please contact us at support@mind-tests.com. We may require verification of your identity before responding. If an authorized agent submits a request on your behalf, we may require proof of authorization. Not all rights apply in all circumstances; where we deny a request in whole or in part, we will explain our reasons where required by law.

11. Appealing Decisions Related to Privacy Requests

Depending on your country or state of residence, you may appeal our decision regarding a privacy request. To appeal, contact us at support@mind-tests.com and describe the original request and why you disagree with our decision. We will respond within the timeframe required by applicable law.

12. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, loss, misuse, or alteration. However, no method of transmission over the Internet or electronic storage is completely secure. We encourage you to use strong passwords and take care when sharing sensitive information online.

13. Sensitive Personal Information

We do not seek to collect sensitive personal information (such as health diagnoses, racial or ethnic origin, sexual orientation, or precise geolocation) as part of providing general personality and skill assessments. Assessment questions are general self-reflection prompts. If you voluntarily provide sensitive information in free-text fields or support messages, we will process it only as needed to respond to you or as required by law, and you may request deletion where applicable.

14. Children's Privacy

Our Services are not directed to children, and you must meet the eligibility requirements in our Terms and Conditions (including being at least 18 years old to use the Services). We do not knowingly collect personal information from children under 13 (or under 16 where a higher age applies under local law for online consent). If you believe a child has provided us with personal information, please contact us at support@mind-tests.com so we can take appropriate action, including deletion.

15. Financial Incentives

We do not currently offer financial incentives, payments, or price differences in exchange for the collection, retention, or sale/sharing of personal information.

16. Do Not Track and Global Privacy Control

Our Services do not currently respond to browser "Do Not Track" (DNT) signals. Where required by applicable law, we recognize and respond to recognized opt-out preference signals such as the Global Privacy Control (GPC).

17. Additional Information for California Residents

If you are a California resident, the California Consumer Privacy Act ("CCPA"), as amended by the California Privacy Rights Act ("CPRA"), may provide you additional rights.

Shine the Light: California residents may request information about our disclosure of personal information to third parties for their direct marketing purposes by contacting us at support@mind-tests.com or writing to 131 Continental Dr Suite 305, Newark, DE 19713, USA.

Categories of personal information we may collect and disclose:

Identifiers (such as name, email, online identifiers); commercial information (such as purchase history); internet or device information (such as IP address, browser type, and interactions with our Website or ads); and other information you provide (such as assessment responses and support communications).

Categories of recipients:

Service providers (payment, hosting, email, support, analytics, fraud prevention, and payment recovery); advertising networks; analytics providers; and social media platforms. We disclose identifiers, commercial information, and device information to these categories of recipients for business and commercial purposes described in this Privacy Policy.

California residents may request access, correction, deletion, and information about our data practices, and may opt out of the sale or sharing of personal information and of targeted advertising, subject to verification and legal exceptions. We will not discriminate against you for exercising your privacy rights.

18. Third-Party Links

Our Website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties. We encourage you to review their privacy policies before providing any information.

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with the revised date. Your continued use of the Website after any changes constitutes your acceptance of the updated policy where permitted by law. Where required, we will provide additional notice or obtain consent.

20. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us at:
PersonalityInsights, LLC
Address: 131 Continental Dr Suite 305, Newark, DE 19713, USA
Email: support@mind-tests.com
Phone: +1 (302) 208-8502